A High-Tech PR Firm That Knows the High-Tech World
Today’s dynamic, media environment presents unique challenges to technology marketers. In a world where the number of communications channels seems to be growing daily and social media technologies are allowing prospective customers to play a far more active role in the product branding process, how does a firm manage its messaging?
Quint Public Relations addresses this challenge by creating high-technology PR programs that enable clients to “take charge of the conversation.” Rather than pursuing strategies that simply propagate product information, Quint PR leverages our extensive expertise in technology to develop interactive programs that inform, enlighten, and solve thorny design problems. In the process, we deliver unique value to each of our client’s key publics including customers, partners, employees and investors.
Quint PR bases its differentiation on its long established history and accomplishments in technology public relations. Agency business development consultant RSW/US reports that 75% of clients don’t believe that their PR firm knows enough about their company. By immersing ourselves in the high technology industry and following its evolution for many years, we have developed invaluable knowledge of the industry’s complete value chain from chips and basic materials to systems and infrastructure. Our background extends across all the key growth sectors in the industry ranging from mobile computing and consumer electronics to networking, telecom and sustainable technology. At the same time we have supported companies of all shape and sizes from venture-backed start-ups to mid-market and large established technology firms.
Our success is grounded in our commitment to the industry. We are constantly tracking new emerging technologies and marketing strategies and blending that knowledge with traditional PR communications and the latest social media innovations. We use that knowledge to translate complex market, product and technology messages into ideas that stakeholders can understand and to develop strong relationships with all of a client’s communities regardless of location. As a result, Quint PR has maintained many editorial, analyst, and client relationships for a very long time.